The Director of New Business Development is responsible for building, maintaining, and delivering new client sales revenue and an ongoing pipeline of new sales opportunities.

The Director New Business Development will work closely with the Chief Revenue Officer and the Operations team to develop a new business plan, sales pipeline, and client onboarding process. This role will work cross-functionally with the Account team to develop and deliver new client pitches and to onboard new clients into linqd., achieving annual sales revenue goals.

*This position will sell marketing services to manufacturers/distributors in the building products industry.

Essential Duties & Responsibilities:

Sales Plan, Pipeline, and Process

  • Collaborate with the Chief Revenue Officer to build an annual new client sales revenue plan for his/her assigned territory.
  • Build a prospect list using sales pipeline technology (ZoomInfo, Salesforce), researching each company to understand their business, team, sales and marketing needs, and possible fit to linqd..
  • Build a sales outreach process and campaign (working with Operations, Creative and Omnichannel) designed to convert client prospects to linqd. capability pitches.
  • Build a new client onboarding process, successfully transitioning clients from new business to ongoing established linqd. clients working cross-functionally with Account Management and Operations.

New Client Pitches and Onboarding

  • Collaborate with the Chief Revenue Officer to understand the building industry broadly and apply this knowledge to custom client linqd. solutions.
  • Obtains a deep understanding of linqd.’s custom and productized data, technology and people services and is able to convey the product value proposition to prospective clients.
  • Acts as the marketing sales SME, using his/her deep understanding of marketing and sales and linqd.’s services to have a series of business conversations with prospective clients that collect business intelligence to build a linqd. capabilities pitch and/or linqd. custom solution.
  • Collaborate with Account Management to help build and deliver pitches through an understanding of marketing and the client’s business needs and team.
  • Assemble the appropriate team for each pitch (account management, digital, data, creative, operations, etc.).
  • Participates in cross-functional discussions about the client’s pending project acting as a primary source of intelligence on the client’s team, business, and sales and marketing needs.
  • Transitions closed sales of new client business successfully to account management, staying involved for a year as an advisor to ensure the client becomes an ongoing linqd. client.
  • Stays connected to large multi-division, multi-team clients to begin the new sales process over for other teams and divisions within the company.
  • Must maintain and keep the confidentiality of all customers, clients, and company information in accordance with the confidentiality agreement signed at the commencement of employment with linqd..

Leadership

  • Conduct regular cross-functional discussions regarding assigned client needs, business background, and/or program implementation with the cross-functional team.
  • Serve as an internal new business SME, maintaining a broad knowledge of marketing service, data and technology sales best practices and introduce them to linqd. as warranted.
  • Follows all linqd. processes, system use, and policies.
  • The above job duties and responsibilities are not intended to be an all-inclusive list of duties and standards of the position.

Core Competencies & Experience:

  • At least five to eight years of experience in a new business development role working in an Agency, Consultancy, or sales role in a B2B, B2C, or preferably a B2B2C company.
  • Require building industry experience or related multi-channel/multi-audience industry (B2B2C).
  • Must have at least 4 years of experience understanding of broad marketing, digital and data and how to translate this understanding to client business needs.
  • Knowledge of developing custom client strategic pitches and ability to author the pitch his/herself or as part of a team.
  • Able to talk in an informed manner about marketing strategy, insights, creative, omnichannel marketing, use of MarTech, digital, and promotion.
  • Strategic problem-solving abilities and expertise in the interpretation of customer needs and requirements.
  • Exceptional presentation skills, able to present to C-level executives.
  • Exceptional interpersonal skills, leadership by example.
  • Personal and team organizational, project, and time management skills.
  • Exceptional negotiation skills.
  • A personable and professional character that will allow you to build client rapport.
  • Ability to work under pressure whilst maintaining a cool outlook.
  • Thriving in an environment that never stops is a must.

Education Requirements:

BS/BA degree (Marketing, Business, Communications, or related fields preferred), MBA preferred